Built for modern optical stores
Run Your Optical Store.
Without Any Chaos
Manage customers, prescriptions, orders, inventory, appointments and more — all from one simple workspace.

One platform. Every tool.
From your first customer to your online storefront, all connected.
Customer management
Every customer. one complete history


Inventory management
Stock levels you can actually trust
Online storefront
Your own branded store, live in minutes

One plan. Everything included.
Everything you need to run your optical store, for one flat price
Professional
$15 / month
Everything you need to run your optical store in one place.
No credit card required • Cancel anytime
Loved by optical store owners
See how Optlify is helping optical stores run smarter
Frequently asked questions
Still unsure? We're happy to answer anything.
Optlify is an all-in-one management platform built for optical stores, eye clinics, and optometry practices. It replaces spreadsheets, paper files and disconnected tools with a single workspace for managing customers, prescriptions, products, orders, appointments and your online storefront.
Everything an optical business needs — customer records, full eye prescriptions (sphere, cylinder, axis, PD, add power and more), product catalogs with categories, real-time inventory tracking, orders with status management, appointment scheduling, supplier relationships, purchase orders, invoicing, staff roles, and your public online storefront.
Yes. Optlify stores complete customer profiles including contact details, medical history, insurance and emergency contacts. Each customer can have multiple prescriptions with full optical measurements — sphere, cylinder, axis, PD, add power, prism, fitting height and more — all linked directly to their profile.
Yes. Every store gets a public storefront where customers can browse your product catalog by category, view product details, place custom orders with frame and lens selections, book eye-care appointments, track their orders, and contact your store — all under your own subdomain.
Yes. Your storefront includes a booking page where customers pick a date, choose an appointment type — eye exam, frame fitting, lens consultation, contact lens fitting, or general consultation — and submit a request. Appointments appear instantly in your dashboard for review and confirmation.
Not at all. After creating your account, a guided 7-step setup wizard walks you through adding your store details, contact info, location, business hours, branding, theme and storefront features. Most stores are up and running within minutes — no technical knowledge required.
Absolutely. Optlify is designed for store owners and staff, not developers. The dashboard is visual and intuitive — you can add customers, create orders, manage inventory, and update your storefront through simple forms and clicks. No coding or IT experience is needed.
Yes. Optlify uses Supabase with row-level security policies that isolate each store's data. Every database table is scoped to your store, and access is controlled through authenticated sessions with role-based permissions for your team. Security headers and encrypted connections are enforced across the platform.
Yes. Every new account starts with a 7-day free trial — no credit card required. You get full access to all features so you can test the platform with your real data before deciding.
Yes. There are no long-term contracts or hidden fees. You can cancel your subscription at any time from your settings. If you cancel, you'll retain access until the end of your current billing period.
Optlify tracks real-time stock levels across all your products. You get low-stock and out-of-stock alerts, can view stock movement history, and manage inventory adjustments from a single page. Products can be organized by brand, category, SKU and supplier for easy lookup.
Yes. Optlify supports seven distinct roles — owner, manager, receptionist, optometrist, cashier, staff, and super admin. Each role has specific permissions for what they can view and do, so your team members only see what's relevant to their job.